CLIENT BRIEFING

Adriel Nicole is a veteran stylist and master of her craft. In 2019, Adriel went out on her own venture that became Adriel Nicole Salon. Her loyal customers continue to return because of her warm personality. Adriel Nicole Salon is an establishment that treats every client like family, and provides luxurious stylings and services at outstanding prices.

OUR SOLUTION

It took some time to discover what we wanted Adriel Nicole Salon’s brand personality to be. After turning over countless stones, we found our solution hidden in plain sight. The salon’s branding needed to be focused on the heart and soul, which is Adriel. Using her name as a wordmark-style logo allowed us to emphasize the most important par of this business – her.

CLIENT & INDUSTRY

Adriel Nicole Salon / Hair Salon

LOCATION

Bellevue, WA

WHAT WE DID

Personal Branding & Website Design

URL ADDRESS

adrielnicolesalon.com

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ADRIEL DEFINES THE BRAND

Logotype That Speaks for Itself

Every interaction with this logo will have one thing in common – you will have to read her name. Typographic precision transforms the name into a brand. Adriel Nicole, the personality of the brand.

PEOPLE OVER PROFITS

True ‘Personal’ Branding

For each branding aspect we incorporated existing styles from her salon. For the business card design, we used an image of the “Love Wall” that is unforgettable to any client that walks through her door.

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FOR WOMEN & FOR MEN

Gender Neutral Design

Adriel’s salon frequents clients of all genders, and we wanted to make sure that the salon’s personality did not lean too far towards and gender’s typical preference. The color palette works in tandem with the wordmark to offer a gender-neutral brand that will be appreciated universally.

ADRIEL NICOLE SALON TO THE MOON

Website Design & SEO

Our goal was to create a stunning new brand, and focus Adriel’s budget towards Search Engine Optimization. As a local business owner, she needed a simple site that would drive traffic through online search. At rates that are more affordable than printing flyers, we continue to watch Adriel’s new clients flood in.

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Like What We Did With Adriel Nicole Salon’s Branding and Website?

Let’s get in touch and talk about how Christopher Jewell Design can transform your branding and digital presence. We are now accepting projects for Summer 2021.